Content Creation

We are sure you have heard the saying that “content is king” many times before. You hear it so often because it really is true. Content in the digital age is the driving force of any creative marketing. Strategy & plans are still important parts of the process. However, if the content isn’t there to support it, no one will connect with what you are sharing.

We bring 14 years of professional content creation experience to the table to make sure your content creation is professional and eye-catching. Both photography and videography content creation has such an important place in the current digital era and we would love to help you with both.

We can offer content creation no matter what marketing needs you have. Already have a full marketing team but just need a new social media commercial? We have you covered! Have someone who runs your social media already but you need monthly photography content for them to use? We can do that as well! Need everything? We can combine our content creation with our social media packages as well.

If you need drone photography & videography, Walter is an FAA Part 107 drone licensed pilot so we are ready to add an extra dimension to your content creation. 

We want to make sure that your content matches your brand and that it’s attracting your ideal customers. We would love to help you on this journey, no matter what stage you are at!

Have Some Questions?

If you were an expert about content creation, you probably wouldn’t be here right now. So here are some common questions you might be having about the process. Have another question?

Photography FAQ

Why do I need professional photography?

You’ve put a lot of effort into your product or services… don’t your clients immediately realize that with professional photography? We can really make your business stand out against your competition with on-brand photography that complements how much effort you have put in, not detracts from it. Plus we know you are busy enough, you don’t have to learn to be a photographer too! 

Do I have to be local?

If you sell products that can be shipped, that’s easy! Just send it along and we can create images in our studio or on location local to us. Need us to come to you? We love to travel and have traveled to 20+ states and 8 countries for content creation. Just ask, we would love to work out something that works for you! 

Where do you take the photos?

Usually one of the best spots to start is at your location itself. However, we have a wide variety of locations to help fit your brand after discussing what your vision is and discovering your brand! 

For headshots we always take these on location, we only have a product studio. 

How does the process work?

For headshots, it’s simple! We discuss locations and get it scheduled. We do all headshots on location, we do not have a studio for headshots. 

For branding & product photography, we will send out a questionnaire to get to know your brand for the first session. We will then help you with a vision for the best plan to get the right aesthetic for your brand. 

Can we get the raw images?

We do not release the RAW images. We believe editing is a large part of the artistic process and the RAW images don’t reflect that. That’s our biggest focus and why we try to dig into your brand before getting started. We have 14+ years of experience in content creation so we know a wide variety of editing and photography styles. So we will try and nail this down with you before the shoot. If your brand is dark and moody, the last thing you want is your content creation to bright and airy and not fit your aesthetic.

How long does it take to get the photos?

We know if you need photo content creation, you probably need it fast. We always have your photos edited and delivered within a week of the content creation. 

How do I get the photos?

We do a digital download of your photos to make sure it’s simple for you. We know you are busy, that’s why you hired us! 

Who owns the photos? How can I use them?

As the photographer, we own the copyright to the photos. However, we give you a commercial license to use them with unlimited use. We retain the rights to use the photos in our portfolio and marketing. 

What kind of equipment do you use?

We use Canon professional gear for both of our photography and videography. We also use professional lighting and audio gear. We strive to have the best gear to provide you the highest quality content we can. You can see our whole kit here: https://kit.co/garlandburks/garlandburks-kit

Do I need hair & makeup for my shoot? A new wardrobe?

That’s all totally up to you! We have quite a few professional hair and makeup artists we work with and highly recommend. If you aren’t comfortable doing your hair and makeup regularly it’s probably a great idea. You definitely don’t need a whole new wardrobe, but unless there is something in your closet you just love, it’s always a good excuse for a shopping trip. We are happy for you to send us a photo of the outfits & make sure they work or give some guidance. 

Videography FAQ

Why do I need videography?

We believe photography content creation is crucial to your business, however in the current digital age videography has emerged as just as important!  85% of all internet users in the United States watched online video content monthly. You don’t want to be missing out on this market. We also know most small businesses don’t have the budget for large scale video productions. We specialize in social media commercials and promo videos. We can also do larger productions as well if needed. 

Do I have to be local?

We love to travel! We’ve been to all 50 states and 14+ countries, many for business projects. We have tons of experience traveling with gear, so if you need us, we will be happy to come. We try to keep travel costs as low as we can! Just let us know.

Will I have to license stock footage or music?

Unless you are needing something very specific, we have many services we license music and stock footage from that we include in our production costs. So no worries, everything is legal with model and property releases for you to use! 

How does the process work?

We send a videography questionnaire to make sure we are completely on the same page for your video production. This is when you give us the brief & a good idea of what you are wanting. We are then here to help you make sure your script & storyboard are ready to go and help with location decisions. We believe video production is best done when planned out ahead. Once we arrive for filming, we will have a full plan and shot list together to make sure the day goes quickly and smoothly.

What if I need actors? A professional Voiceover?

In our basic promo video and commercials, we do not include actors or professional voiceovers. We think these are best suited to include your business and staff. However, if you are needing a more complex project we can definitely assist you with these. Just ask us for pricing! 

How early do I need to book you for video production?

Since we believe planning is so important in delivering you a great video production, we need time to plan before your video. If you need it “right now”, we aren’t the company for you. We want to make sure we fully understand your brand before filming since after filming many things can’t be changed without starting over. So we require 1 month prior to filming to allow for proper planning times. If we do not have all details (questionnaire, script reviewed, etc.) filming will have to be delayed. 

How long does it take to get the video?

After we finish shooting your video production we will have you the video within 3 to 4 weeks. 

Do you allow revisions?

After the storyline & script are approved prior to filming, we do not allow changes to these items. That’s why we have such a planning time to make sure we are on the same page prior to planning. After we film and edit the video, we do allow up to 3 basic edits (switch clip, change clip length, change clip order, etc.).   

Who owns the video? How can I use it?

As the videographer, we own the copyright to the video. However, we give you a commercial license to use it with unlimited use. We retain the rights to use the videos in our portfolio and marketing.

Can I get the RAW footage?

We do not give out RAW footage for our video projects. We video in RAW format and every bit of RAW footage has to be edited before it can be released. We believe editing is a major part of the artistic direction as well. 

How do you deliver the video?

We have an online gallery you can download your 4K resolution video from to use! 

What kind of equipment do you use?

We use Canon professional gear for both of our photography and videography. We also use professional lighting and audio gear. We strive to have the best gear to provide you the highest quality content we can. You can see our whole kit here: https://kit.co/garlandburks/garlandburks-kit

Do I need hair & makeup for my shoot? A new wardrobe?

That’s all totally up to you! We have quite a few professional hair and makeup artists we work with and highly recommend. If you aren’t comfortable doing your hair and makeup regularly it’s probably a great idea. You definitely don’t need a whole new wardrobe, but unless there is something in your closet you just love, it’s always a good excuse for a shopping trip. We are happy for you to send us a photo of the outfits & make sure they work or give some guidance.